What is SEO and how many types of SEO are there?

Vaisak SK

Aug 10, 2018
SEO is abbrieviation for Search Engine Optimization. It is used to optimize websites and make it user friendly. Seo is a technique that is used to enhance the ranking of website in search engine results pages (SERP). It include two types:
  • On Page SEO
  • Off Page SEO
On Page SEO is a practice to advance individual website pages to higher rank and get more pertinent traffic in web search engine. As such, an exertion which you will apply on the websites to optimize all the content corresponding to long-tail catchphrases (keywords). It includes following activites
  • Page Titles
  • Meta Descriptions
  • Meta Tags
  • URL Structure
  • Content Optimization
  • H1, H2, H3,... H6 Tags
  • Keyword Density
  • Image Optimization
Off Page SEO is a practice of link building. It is used to enhance website position in SERP's. Off page is all about link building through various activities
  • Social Networking Sites
  • Gues Blogging
  • Blog Submission
  • Article Submission
  • PPT Submission
  • Forum Marketing
  • Directory Submission
  • Social Bookmarking
  • Link Building
  • Image and Video Submission
  • Press Release
  • Business Listings


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