What is SEO and how many types of SEO are there?

Vaisak SK

Registered
Aug 10, 2018
3
100
SEO is abbrieviation for Search Engine Optimization. It is used to optimize websites and make it user friendly. Seo is a technique that is used to enhance the ranking of website in search engine results pages (SERP). It include two types:
  • On Page SEO
  • Off Page SEO
On Page SEO is a practice to advance individual website pages to higher rank and get more pertinent traffic in web search engine. As such, an exertion which you will apply on the websites to optimize all the content corresponding to long-tail catchphrases (keywords). It includes following activites
  • Page Titles
  • Meta Descriptions
  • Meta Tags
  • URL Structure
  • Content Optimization
  • H1, H2, H3,... H6 Tags
  • Keyword Density
  • Image Optimization
Off Page SEO is a practice of link building. It is used to enhance website position in SERP's. Off page is all about link building through various activities
  • Social Networking Sites
  • Gues Blogging
  • Blog Submission
  • Article Submission
  • PPT Submission
  • Forum Marketing
  • Directory Submission
  • Social Bookmarking
  • Link Building
  • Image and Video Submission
  • Press Release
  • Business Listings
 

Brackwom

Noobie
May 25, 2021
88
1,500
SEO is abbrieviation for Search Engine Optimization. It is used to optimize websites and make it user friendly. Seo is a technique that is used to enhance the ranking of website in search engine results pages (SERP). It include two types:
  • On Page SEO
  • Off Page SEO
On Page SEO is a practice to advance individual website pages to higher rank and get more pertinent traffic in web search engine. As such, an exertion which you will apply on the websites to optimize all the content corresponding to long-tail catchphrases (keywords). It includes following activites
  • Page Titles
  • Meta Descriptions
  • Meta Tags
  • URL Structure
  • Content Optimization
  • H1, H2, H3,... H6 Tags
  • Keyword Density
  • Image Optimization
Off Page SEO is a practice of link building. It is used to enhance website position in SERP's. Off page is all about link building through various activities
  • Social Networking Sites
  • Gues Blogging
  • Blog Submission
  • Article Submission
  • PPT Submission
  • Forum Marketing
  • Directory Submission
  • Social Bookmarking
  • Link Building
  • Image and Video Submission
  • Press Release
  • Business Listings
Technical SEO is also a part of SEO. Technical SEO is a subgenre of SEO that focuses on optimizing your website's infrastructure to make it easier for search engines to crawl and index it. It deals with your website's technical aspects, such as sitemaps, page speed, URL structure, schema, site navigation, and so on.

Some strategies to technical marketing:

SSL should be used.
Reduce the time it takes for the webpage to load (desktop and mobile)
Remove 404 errors, as well as broken pages and links.
Remove any concerns with mixed content.
Duplicate content should be avoided.
Toxic backlinks should be disavowed.
Create and submit an XML sitemap.

Technical SEO Issues:

Content that is duplicated.
The mobile experience is poor.
Linking in a shady manner.
Navigation is a mess.
Images that aren't optimized for search.
Redirects that aren't working.
URLs that are a mess.
Pages take a long time to load.

SEO stands for 'Search Engine Optimization,' and it refers to the practice of obtaining traffic through search engines' free, organic, editorial, or natural search results. Its goal is to boost your website's ranking in search engine results pages. Remember that the higher up on the list your website is, the more people will see it. There is an informative guide to know SEO in detail.
 

KERRYLOPEZ

Noobie
Oct 20, 2021
11
1,500
SEO stands for Search Engine Optimization, and it is the process of improving a website's technical setup, content relevancy, and link popularity so that its pages are more readily found, more relevant, more popular in response to user search queries, and hence rank higher in search engines.
For a well-rounded organic search strategy, you'll need three sorts of SEO: on-page SEO, technical SEO, and off-page SEO.
 

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